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Realme may become an independent brand from it's parent company Oppo


Chung Hsiang-wei, the Chief Commercial Officer of Realme Taiwan has made a very surprising statement that has left us thinking. As we all know, Realme is a sub-brand that's owned by the Dongguan-based Chinese telecommunications corporation Oppo. Listening to the new conversation between Chung Hsiang-wei and DIGITIMES, Realme is in plans to be an independent firm from their parent company Oppo, if their business continues to grow successfully.

The Shenzhen-based smartphone maker is said to have their own Research and Development team away from Oppo and is now expected to build their own ecosystem and production lines for manufacturing future Realme branded devices. Hsiang-wei also mentioned that they are still sharing resources with the parent brand. He also added that 60% of Oppo's customers are interestingly females and 60% of Realme's users are males. According to the CCO of Realme, Oppo is slowly getting into that premium division of products, meanwhile Realme is more towards fashion-centric handsets. From his words they are also looking to focus further on wearables and true wireless stereo (TWS) headset development.

Source: DIGITIMES

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